Le Holladay is a French cuisine restaurant and bar concept I developed as part of a branding project focused on service industry businesses. The challenge was to create a comprehensive identity system that incorporated my last name into the brand while maintaining visual consistency across all applications. I designed a cohesive brand identity using a limited palette of three colors and carefully selected typography that captures the elegance and warmth of French dining culture. The system extends beyond the logo to menus, signage, and other touchpoints, demonstrating how intentional visual branding can create a memorable and unified experience for customers.